Delhi-NCR surpasses Bengaluru as ONDC records 35,000 retail orders in a single day

According to estimates, the government-run Open Network for Digital Commerce (ONDC) hit a high of 35,000 retail orders on Sunday, with Delhi-NCR outpacing Bengaluru in terms of order volume. Nearly 11,000 orders came from Delhi-NCR, while more than 7,000 orders came from Bengaluru. Following them with order quantities between 2,500 and 3,000 apiece were Mumbai, Hyderabad, and Pune.

According to a survey, food and grocery products made up the majority of orders placed via the government-sponsored interoperable network.

The chief executive officer of ONDC, T Koshy, said last week at the Money Control Startup Conclave that ONDC is preparing to reach 2 lakh transactions per day by the end of the year. The firm is scheduled to begin offering financial goods to the network in the next months, he said.

For the first time in May, ONDC exceeded the daily order barrier of 10,000, and Bengaluru, which accounted for 40% of the orders, as well as the top metropolitan areas of Delhi, Mumbai, and Kolkata, combined contributed the same percentage.

With the growth of retail, ONDC aims to stop major delivery platforms like Amazon, Flipkart, Swiggy, and Zomato from dominating the e-commerce and food delivery industries.

Since the updated incentive program’s implementation on June 1, when a buyer could previously get discounts on three purchases per day but only if they placed a total of 30 orders per month, they are now qualified for discounts on five transactions.

After the shift in the discount regime financed by the network, sources claim that the expansion over the last 1.5 months has greatly benefitted players such as Paytm, PhonePe, Magicpin, and even some vendors. With the help of ONDC, the government wants to raise the country’s e-commerce penetration to 25% during the next two years.