In Hyderabad, Westside launches its 233rd shop

Westside opened their newest location at GS Center Point in Hyderabad. The shop, which has 36,288 square feet, will carry the majority of Westside brands for clothing, accessories, makeup, shoes, and home goods. Every three weeks on a Friday, the shop will offer a newly curated assortment.

Speaking about its brands, Westsidesaid Fashion said in an official statement that Zuba is luxury daywear, Vark is coordinated ethnic wear for events, Bombay Paisley provides contemporary and fusion, and Utsa is the modern answer to the daily ethnic wardrobe. It went on to say that Wardrobe, a 9-to-9 trend, is work wear, Gia is casual wear for all curvaceous ladies, L O V is the solution for everything subtle, and NUON is for all young girls who want party glam. Westside provided information on the men’s collection, stating that WES offers lounge wear and a work-to-weekend range, NUON Men is a clothing brand including curated streetwear, and E T A is ethnic urban wear. The business said that it provides a variety of beauty items for Indian men and women, including high-end bath and body treatments, fragrances and mists, and makeup.