A cyberspace party with a beauty theme is called Metaverse Beauty Week

Who declared the metaverse doomed? Not the fashion or beauty sectors, which continue to be committed to connecting with consumers online and building new relationships with online gamers. The first-ever Metaverse Beauty Week, which will take place from June 12 to June 17 across several platforms, is the evidence. It provides access to cosmetic items in NFT form as well as interactive experiences, games, and masterclasses.

There is just beauty—more beauty, more beauty. That’s what the first Metaverse Beauty Week, created by the design firm CULT, has in store. The motto, “Reality Gets a Makeover,” sums up the event’s description as “the first annual beauty festival in the metaverse.” The event will provide a variety of immersive experiences based on cosmetics and, more generally, well-being, targeted at brand consumers and video game lovers alike, similar to Metaverse Fashion Week, whose second edition took place in March.

Unusual for its sort, this first event will take place across a number of expansive virtual worlds, including Roblox, Decentraland, and Spatial. According to the program announced by The Industry, not satisfied with partaking in enjoyable events.Users will be able to play beauty-themed games, go to hairstyling workshops, get helpful hints, and find several products in NFT form on Beauty, Lush’s massive bath bomb. A variety of businesses that should entice admirers of beauty will offer them all.

Brands that have already committed to participating in the event include Valdé Beauty, Lush, Neutrogena, Glossybox, Clementine, Cosnova, Lottie London, Flannels, The Immersive Kind, and The Fabricant. These companies will be providing experiences focused on relaxation, ethical cosmetics, and beauty. Simply provide your email address during registration to get admission to the festival on your own terms. Once the event has begun, click the red “Jump In” button to participate. The inaugural Metaverse Beauty Week’s organizers note that participation in the event is free.

Before diving headfirst into this virtual beauty festival, it’s also crucial to keep in mind that, while you are not required to have a digital “wallet,” you may need one in order to get prizes or utilize your digital assets in order to acquire NFTs, for example. Otherwise, just go on and take in the festival schedule, which will also include a number of well-known influencers and YouTube personalities in addition to cosmetics businesses.